News / The Builders Choice – Online in Style

The Builders Choice (TBC) is a quality aluminium bi-fold, patio door and roof light supplier for builders, self-installers and homeowners, that has launched an all-encompassing online presence in style with a bespoke website from the expert team at The Consultancy.

The new site was commissioned initially to support national supply only sales direct to the end user and incorporates easy to use product configurators from our sister company Glazing Vault. After launching with Glazing Vault’s standard bi-fold designer, the two companies have worked using their combined expert knowledge to develop TBC’s new bespoke bi-fold door designer. Soon to follow will be a bespoke patio designer featuring their Reynaers and ALUK products and a roof light designer too. The site is designed for both builder and end user appeal and, if that wasn’t enough, the site also includes a dedicated trade login area to our unique Tranquility online ordering system for easy online quoting and ordering, to support regular trade customers.

About The Builders Choice

The Builders Choice has been established by well-known industry name Ian Longbottom, who has over 30 years’ experience in the industry, including 17 years building an £11m fabrication company from scratch. Still a significant shareholder in Sliders UK, Ian now suppliers Sliders UK products directly to the building trade.

Online ordering is a central part of The Builders Choice business model so the company needed a reliable system at its core. Tranquility can offer just that with its innovative management system that we have developed with our years of industry expertise, to help streamline fenestration businesses.

The Ultimate in Convenience

With a secure customer log-in, visitors to The Builders Choice website can use the Tranquility system to generate instant quotes, place orders and pay online 24 hours a day, 7 days a week, making it completely convenient. The system can also handle an enquiry through the entire process, all the way through to production and delivery.

The Builders Choice has also taken its online ordering system one step further with the addition of the Glazing Vault product configurators, which link directly to its online quoting and ordering system.

Ian comments: “Developing an online sales business is tough in today’s market, especially in an overcrowded market like ours. Choosing an innovative and proactive online designer and developer is a critical step.

“The Consultancy were highly recommended but in the end the decision came down not only to experience, but also their impressive product knowledge and perhaps, most of all, their ability to work closely alongside you and other agencies throughout the development process. With class leading web design backed up by a fully featured core management system that has the potential to deliver significant results, The Consultancy offer far more than the average developer. In a niche sector they are the go-to company with the tools to make streamlined online sales a reality.”

Maximum Results

It has been fantastic to work with Ian on this project for The Builders Choice because he understands the value of an all-encompassing online presence. Utilising all aspects of our expertise in terms of our online quoting and ordering system, product configurators and bespoke website design and development, The Builders Choice have created an online presence that is a force to be reckoned with. We can’t wait to see this proactive and focused company go from strength to strength and achieve their ambitious targets.

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