Common Misconceptions About Web Design

Whether you are looking to redesign your website or create a new one from scratch it can feel like a big undertaking before you begin. Lots of people are taking the design and development process in-house but then find their websites don’t have all the functionality they need. We would say this, but we genuinely […]

Posted: 28th August 2018

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Top Tips for Lead Generation

Marketing, whether online or offline, is all about generating leads to support the sales function in any organisation. Whether you’re selling to homeowners or other businesses, marketing can help open doors that either wouldn’t be open otherwise, or doors that will open much more easily than if you were cold calling. And yet, time and […]

Posted: 9th August 2018

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More Than A Splash of Colour

We were talking about it on Linkedin a few weeks ago, but fabricators, installers and systems companies are all saying the same thing – colour is still one of the fastest moving trends in our industry in 2018. Whether composite door manufacturers moving the conversation forward with aluminium look alike products and increasingly vast colour […]

Posted: 25th July 2018

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Why Animation Is A Good Marketing Tool

As you’ll probably be aware reading this blog, we have recently revamped our website. The revamp included a new animated video on our home page, letting visitors know more about The Consultancy, who we are and what we’re about. It’s a tool we’ve used with great success before for our sister company Glazing Vault, but […]

Posted: 4th July 2018

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Five signs your website is out of date

It’s an exciting time when you’re working on a new website, but at the same time it’s not an easy task to undertake. We’ve worked on enough websites, including the revamp of our own very recently, to know that it takes time and effort to decipher what you want to feature on your site. You […]

Posted: 26th June 2018

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5 Reasons Your Business Needs An App

We all know we’re all on our phones ‘all the time’ but how does this equate into hours or minutes per day? Depending on which study you read, we’re now spending 1.5-2 hours on our mobile phones every day and over 4 hours if we total up phone and tablet time. And it’s not just […]

Posted: 29th May 2018

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Why Web Development Is Not IT

It’s a conversation we have on a regular basis. Why we’re not an IT consultancy and what the difference is between IT and online solutions. People get the two confused because both are based around computers, but the two disciplines are a world apart. While some of the skills overlap, each area requires completely different […]

Posted: 14th May 2018

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How To Boost Your Bi-Fold Sales

As a specialist online solutions partner working solely in the fenestration industry with a wide range of companies, we get a good feeling as to which products are growing and doing well and which are falling behind. Always one to look on the bright side, let’s focus on one of the good news stories! Bi-folding […]

Posted: 10th May 2018

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The Importance of Lead Generation

It’s not an easy time for any business right now. The economy remains uncertain with Brexit talks seemingly taking forever. There have been signs of recovery since the post referendum low, but this slight improvement is met with pessimism about how long it’s likely to last. An economic slowdown never helps, but regardless of the […]

Posted: 2nd May 2018

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The Psychology of Visitor Behaviour

There is almost nothing more valuable than understanding visitors’ behaviour when they land on your website. You can learn what content switches them on, how they like it presented and where to best place call to actions. Who? It helps to ask yourself some key questions, such as who are your key visitors? Google Analytics […]

Posted: 19th April 2018

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